January 25th, 2015

They Want Big Butts And They Cannot Lie

In yesterday's copy of The International Edition Of The  New York Times there was an interesting story about how trends in Google searches related to sex and attractiveness have changed over the years.

One detail, buried deep into the story, is that in 2004 when women were Googling about their butts, much more often than not they were Googling how to make their asses smaller.

But, by 2011, when they were Googling about their butts they were much more often than not Googling how to make them bigger.

What happened here? Is J-Lo that powerful, or is there some other social dynamic going on?